So you've chosen Shopify to host your online store? Great choice! But now you want to improve your store's visibility and usability. If you want to find out which are the best free Shopify apps for your Shopify store, read on. Shopify has a reputation for being the best e-commerce solution thanks to a sleek layout, easy functionality and great customer service. (Check out our Why Shopify? page to see why we love it!)
That is why over 800,000 online businesses have already chosen Shopify for their ecommerce needs. The great news is that with Shopify you do not have to spend hours slaving away with code to have a great looking and functional store. They provide themes with lots of built-in features which are easy to customise.
If you feel that your store is a little too basic or maybe you want it to look a bit more fun and personal, you can use Shopify's specially designed apps to help you achieve this. In the Shopify App Store there are hundreds of plug-in features (many created by third-party developers) that you can install straight onto your store. Some of them are free but many do have a price tag. We've sifted through the options to find the best Shopify apps that will make your store more usable.
Privy is a great way for you to expand your email marketing list with pop ups and exit intent banners. There's a free plan available, or a 'growth' plan which is more feature-rich. There's also an email functionality which allows you to utilise abandon cart emails, newsletters and more.
Coupon Pop enables you to give your customers a promotion in exchange for them liking you on Facebook, following on Twitter, or signing up for your newsletter. This gives you valuable customer information, marketing information and improves your followers, likes and visibility on your chosen social networks.
Yotpo is a product and photo review generator. The system automatically sends review request emails to your previous customers. They can publish their reviews on social networking, increasing visibility. You can also publish the reviews to your Facebook and Twitter profile to drive new traffic and sales. With their recent acquisition of SMSBUmp, the app can now collect reviews, photos and videos via SMS, taking advantage of that channel's higher engagement and generating more UGC. Yotpo is completely free and helps you leverage the power of social media to increase the trust of your brand.
With over 800 reviews and a 4.4 star rating in the app store, Klaviyo's free-to-install marketing software is designed to help businesses grow: helping merchants recapture lost sales, target customers better and use data to make better decisions.
Klaviyo helps businesses create memorable experiences across owned marketing channels - email, SMS, web and in-app notifications - by listening for and understanding cues from visitors, subscribers, and customers, and turning that information into valuable, relevant messages.
This great app allows you to add different forms of Mailchimp to your Shopify store. By having Mailchimp by MailMunch your store will be open to tools that will help you grow your email subscribers and convert them into customers. Now, people will find your store, view your products, and subscribe via email to your newsletter - and all for free! Paid plans are also available with enhanced features such as eail notifications and analytics.
This app deals with bulk 301 redirects to fix your 404 errors with ease. On the paid plan, it will automatically track 404s and alert you to them so you can manage them on an ongoing basis. You can also create redirect 'patterns' so it will effectively automate your redirects for you.
With nearly 4,000 reviews and a 4.7 star rating, this app is worth considering if you're looking for an email & SMS marketing platform to increase sales, but not the workload. Full Shopify integration, pre-built automation workflows, and intuitive, no-code editing make it easy to get up & running without diving into the gritty details - unless you want to.
This app ranges from free for its basic iteration, all the way up to $599 a month for the Pro version. It allows merchants to create customised loyalty programs with points, referrals and VIP tiers.
Loyalty Lion is another great app for businesses to create loyalty schemes for their customers. Also it is a great way to re-direct customers back to your site, make repeat purchases, refer their friends and family, leave reviews and integrate with social media.
Abandon Aid sends a personalised email to customers who have almost, but not quite, bought from you. If they've left something in their cart, sometimes they just need an extra nudge to persaude them to come back and buy. This app will help salvage those orders.
Engati is an all-in-engagement app to convert, retain and retarget customers across multiple channels fostering growth. Turn conversations into conversions with Engati’s omnichannel solution. Engati is also the winner of 'Best Artificial Intelligence enabled Platform' by SIIA CODiE Awards
This free app allows merchants to create customer feedback surveys to enable them to make business decisions.
This app allows customers to save products for later, meaning they are only one click away from purchase later. It also allows unlimited wishlists to be created and shared on social media for free marketing! The app allows you to see what is being added or deleted to give insights into product demand and popularity.
Quickly add, remove or replace your product tags in bulk, to reduce time spent amending details in the back-end of your store and focus on bringing the sales in instead.
If you are looking to boost your average order value, then this app works wonders. It allows you to create offers to help increase the value of your sales (for example 'customers who buy X often buy Y as well' or 'spend another $xx to qualify for free shipping'). Offers can appear on the product page or at checkout!
Shopify POS is an iOS and Android-based app which lets you sell your products in-store and at markets, pop up shops, trade shows, and anywhere else. It integrates everything from your product inventories to your payment system on one unified platform so you can take your business anywhere! The card reader allows you to acpet payment via debit, credit cards and Apple and Android Pay.
Nosto is a great app which allows you to personalise your customer's shopping experience. From onsite product recommendations and content personalisation to onsite pop-ups, emails and social ads, it packs a lot in.
This clever app helps you gain deeper insight into how each of your sales representatives is performing, by seeing the actual orders and revenue amounts they're generating! Analyzing trends is easy, as is calculating and paying commission to help motivate the team and improve performance.
This powerful Shopify app sends your customer stock alerts when their chosen items are back in stock. Customers can opt in to receive email, SMS alerts or push notifications when items are no longer out of stock, meaning you don’t have to miss out on sales when your inventory temporarily runs out.
Create countdown timer and low stock countdowns to promote a "fear of missing out". It's a great app if you're running Flash sales or BFCM/Christmas promotions or other time sensitive offers.
This app uses gamification to encourage visitors to your site to spin the wheel to try and win a prize such as a discount. In return, you are provided with their email address.
Get affiliate marketing without joining an affiliate agency! This app allows you to establish an affiliate system within minutes so your Shopify store can bask in many sales.
Shopify's Order Printer app is free and easy to set up. Quickly print custom packing slips, invoices, labels, or receipts for all your orders. Print documents in bulk or one at a time depending on your needs.
Make it easier for your customers to buy from you with this app. Create filters to let customers search products by type, vendor, size, color, and custom options. Automatic filters can be easily created and will sort products based on information in the product description. You can also create manual filters to support custom sorting options.
Social Media Apps
Increase your brand credibility with this great app! Compile your customers’ product photos from social networks using a website widget or hashtags and showcase them to build trust and credibility.
Flexify syncs your products with Facebook Product Catalog to create Dynamic Product Ads. It takes away a lot of manual work, works cross-device and always stays up to date.
This app allows you to stream all your social media into one widget, from Facebook, Twitter, Instagram and YouTube to Pinterest and Tumblr. Whether it's pictures, video or text, this app handles it all. Variable price plans available with different levels of functionality.
The Happy Birthday app enables you to drive repeat business by rewarding loyal customers with a timely birthday incentive or discount for your store.
Get up and running with default settings, or customise your subject line, email message, logo and colours to fully match your brand.
Show your Instagram content on your store to create social proof and convert more store visitors into customers. Starting with a free plan, there are paid versions if you like the app and want to upgrade the scope and functionality.
Increase your brand reach with this app, which will post new products to your Twitter account. Schedule posts as you see fit to promote your products and offers. The developer says if the app doesn't pay for itself in 2 months, they will refund you the cost of the app.
Make it easy for customers to shop your Instagram posts & UGC in the most relevant spots in your site with this app. Find key brand advocates, fans, and influencers and track their Instagram posting activity so you never miss a post.
It's well known that social proof improves credibility and increases conversions. This app helps by displaying content like customer testimonals and reviews, while allowing you to customise the look of your social content onsite.
Outfy allows you to greatly enhance the social reach of your store to attract more traffic & eventually increase sale of your products. Outfy helps you to promote your products on up to 12 social media networks, reaching thousands of potential customers. You can even automate the process to save time.
The AddThis Sharing Tool allows your customers to share posts they have seen on your store - effectively letting them market on your behalf. It also connects with all the major social networks easily.
This intuitive web-based shipping solution for online merchants allows you to sync all your orders, from multiple sales channels, in one place. Also allows you to print order labels and automatically updates order statuses.
ShippingEasy does indeed make shipping easy. It automatesthe process, including label printing, inventory management, suppliers and purchase orders, product catalogue optimisation and automated emails including cart abandonment.
Keep an eye on your shipments with AfterShip. This very clever shipping app allows store owners to track their products to ensure they arrive on time. You can even filter your shipments by date, status, courier and destination.
OrderCup lets you Print USPS, FedEx, UPS, DHL and UKMail shipping labels as a batch or one by one and automatically updates your Shopify orders.
Shippo integrates with your Shopify orders so that you as a Shopify store owner, can print custom order labels. All you have to do is enter the dimensions of the parcel, the pickup date, service type and courier and you will have your label printed within seconds.
ShipStaion simplifies the shipping process for Shopify merchants. The app integrates with couriers and online platforms and combines different features into their app, such as order processing, production of shipping labels, and customer communication in an easy to use, web-based interface.
Allow your customers to come and visit your local bricks and mortar store to collect their orders, so they can experience more than just your online shop.
This app is an add-on for businesses offering local delivery at checkout. Local delivery can be enabled for a location in your shipping and delivery settings. During this step, you can define your delivery area and price. Customers in your delivery area can then select local delivery at checkout.
ShipWorks makes it easier for all Shopify merchants to ship products. This streamline delivery service takes away any stress and hassle involved with processing orders, comparing rates across carriers to make sure you're getting the best deal.
Tired of customer queries about unknown order status? Automatically notify customers about the order status and allow them to check it themselves with a dedicated ‘Track Your Order’ page on your store.
Increase customer satisfaction while saving time and money on customer service.
Zenstores allows Shopify store owners to connect all their sales channels, print custom order labels and invoice from all orders in one place. It integrates with all leading UK shipping providers and couriers too.
Create and manage purchase orders from one place. Communicate more effectively with your suppliers and vendors. Know which products are the most profitable and which you should re-order, when.
Give staff full visibility across all your locations and warehouses. Staff can use a barcode scanner to quickly and accurately receive and place inventory.
This app allows you to add additional custom data in your Shopify store. Metafields can be used in products, variants, collections, customers, orders, page, blogs, and articles. It also allows you to create, add, and modify metafields in your store.
Billed as the 'complete inventory, order management and shipping solution', this app doesn't come cheap with a starting price point of $500 a month, but does everything you need to run fulfillment operations from inventory, order management, picking/packing/shipping to returns & reports.
Shopify store owners who also sell on eBay have the chance to finally manage their inventory in one place with the eBay Connect app. With this app, store owners can list all of their Shopify apps to eBay.
Manage all of your stock from your warehouse to your supplier in one place with the innovative Stock sync inventory app.
Sellbrite allows Shopify store owners to sell their products across all platforms including Amazon, eBay and Etsy in one place and it syncs all of your inventory! Four plans give a multitude of options for businesses of different sizes.
This app displays estimated delivery date ranges on prduct pages, building trust, preventing complaints and keeping customers on the product page rather than leaving to look for delivery estimates.
This is a great app that every stock-managing store owner should have! Zero Out automatically hides products so customers will not see items they cannot buy.
With Wholesale Club you can quickly and easily offer exclusive wholesale pricing to signed-in, tagged customers right in your Shopify store. Wholesale Club creates multiple and flexible discount rates with the highest level of specificity—right down to the product variant.
This app works for businesses of all sizes - it helps get set up, print labels, and save money, while improving your customer experience to boot!
With Skubana you can have all-in-one ecommerce operational software which manages your entire business in one place. It acts as the central nervous system of your operations. It unifies all the tools you need to run your business, automates repetitive tasks, and even thinks for you on profitability, forecasting, and demand planning.
Sync your Shopify data with your QuickBooks Online account automatically with this nifty app. You can choose the time of day it syncs, or prompt it manually whenever you need to.
It syncs customers, products, and orders from Shopify to QuickBooks Online.
This is from the same app developer as QuickBooks Bridge and essentially does the same job, but bridging to your Xero account.
Connect multiple Shopify stores to a single Xero organisation with this app which was developed "with a special emphasis on correct tax handling and offers full, comprehensive tax support - US and Canada Sales Tax (including County/Municipal/Provincial Tax), Australian & New Zealand GST, UK & European VAT".
This integration app connects Shopify with the leading ERP and accounting packages such as Microsoft Dynamics AX, GP, NAV & SL, Sage 50, 100, 300 & 500, NetSuite, QuickBooks, SAP Business One, Epicor Enterprise and many others.
This app lets you get your store connected with Sage Accounting, saving you time and money. Store owners can share data between popular accounting, ecommerce, fulfillment, CRM, billing/invoicing and email marketing applications.
Customer Service Apps
This app is great and effective way to ensure that you can recover abandoned carts so that you can increase sales, using email marketing atomation and exit intent popups.
This free to install returns-management app improves your return experience, giving customers the confidence to buy, and keeps them coming back.
Gorgias is a help desk service for ecommerce stores that allows your customer service team to manage all of your support in one place. The app reduces ticket first response time and increase the efficiency of customer support.
Using Gorgias gives your team a true all-in-one help desk experience across email, live chat, phone, Facebook, Instagram, contact us page in one unified view to streamline your support tickets, saving you time and money.
This app gives you total control over your store’s forms. Create your contact forms exactly as you want them! Choose from text fields, text boxes, file uploads, dropdowns, checkboxes and radio buttons. Comes with a 7 day free trial and then only $4 per month.
Improve your customer experience and boost customer satisfaction with this app so you can stay on top of trends. Add surveys or polls anywhere on your Shopify site, send them by email to improve customer service, or get feedback directly in Shopify POS during checkout!
All of your Shopify customers can receive real time updates on the status of their order up until it reaches them with this great app.
Create, organize and display Frequently Asked Questions on any page.
With this app, you can easily drag and drop your trust badges nearly anywhere on your store. Just move your cursor over the area you want the badges placed and click. Helps increase customer trust and your brand's credibility.
Long-term customer loyalty and satisfaction are intrinsically linked. Using this free app you will be able to monitor your store’s overall customer satisfaction score, and see how each individual customer rated their interaction with your business. Discover which of your existing customers are unhappy and at risk of churning, and take the opportunity to show them that you care.
Octane AI is a Facebook Messenger and SMS marketing, retargeting, and support platform that integrates seamlessly with Shopify.
Run and schedule marketing campaigns with click to Messenger ads, sponsored messages, Facebook comment capturing, and SMS or Facebook Messenger messages.
This app doesn't have lots of reviews at the time of writing but we like the concept: it allows your customers to edit any order & reorder with a click, enhancing customer satisfaction, and increasing sales by increasing the likelihood of repeat purchases.
With Lucky Orange you can see exactly how many visitors leave your store without purchasing anything and why.
Sales reports, tax reports, cost of sales reports, POS reports, custom fields and more are possible through this clever app which lets you automate, customise, summarise and analyse any data (2000 data fields) in your store.
Understand when, where and how your sales are being generated with a tailored and simplified dashboard for Shopify stores.
Track who is coming into your store and their every move right up until they check out with Kissmetrics. This great app even allows you to see what they return and why! This app allows you to integrate easily with Kissmetrics.
Postscript is a powerful, easy-to-use Shopify SMS and MMS marketing platform.
Send text message campaigns and see the replies from your customers, create marketing automations, and drive new revenue. Live chat with your customers to grow LTV and repeat purchase rate.
With the Analytics Buddy you can grab all of the analytics data whenever you need it about any part of your store from your Shopify admin.
Connect with your visitors through creatively designed announcement bars & web push notification to increase conversion rates.
Increase customer engagement and reach through web push notifications. Connect with prospects and bring customers back through web push messaging.
Reduce the amount of time you spend calculating your sales with the Vendor Payout. This app calculates your sales and profits for each third party vendor.
Simply Sales Insight is a no frills, easy to use filter which lets you see a breakdown of the products you sold on a specific date range. Need to see how many units you sold per sales channel? This will give you that. You can either view your data in the app dashboard or export it to a .csv file to work with in your desired software.
View the relevant customer retention metrics for your store and get actionable customer retention insights. Track the development of your retention metrics over time and understand how you can reduce your marketing costs.
Zakeke Product Customizer lets customers personalize any product (clothing, promotional gifts, paper products, shoes, jewellery, watches) and visualise how they’ll look before checking out.
Hindsight allows you to see exactly how your users interact with every element of your site, both individually, through visitor recordings, and on a macro level with heatmapping.
Hindsight aims to refine your structure and design, weed out sticking points, implement the most effective cross-sells, put your important products in the line of sight and, most importantly, maximise your conversions.
Reach more shoppers by supporting all of the global currencies on your Shopify store. Coin converts all of your product prices to your shopper's home currency either automatically based on their IP address, manually through the currency switcher, or both. This is a nice option at only $5 per month, with great reviews.
For a one-off fee, Magic Zoom Plus lets users hover to zoom an image and click to enlarge an image on any product page.
Each enlarged view displays helpful thumbnails for quick browsing. Add YouTube & Vimeo videos to any image gallery for a complete customer browsing experience.
Enhance collections with powerful tools such as Collections Filters, Smarter Collections, Auto Collections and more. Save time and optimise your store with smart deletion, auto hiding products, and global sort orders.
Langify understand that your customer base might be global, therefore this amazing app takes away the language barrier involved with selling internationally and fills that gap by allowing store owners to easily provide multilingual storefronts.
This great app allows merchants to create customised and memorable invoice and packing slip designs without having to write or edit a line of code - and you can print as many as you want!
If you’re running a drop shipping business – be honest... how many hours a day do you waste on order fulfillment? This app takes away the pain with a whole bunch of automation.
Justuno provides Shopify store owners with a complete suite of tools aimed at converting your visitors into customers, email subscribers and social fans through gated onsite promotions.
Allow your customers to customise their shopping experience with this great app. Infinite Options allows you to personalise products with dropdown menus, text and number inputs, checkboxes, radios and more for free!
Used by lots of major Shopify stores, Rewind is the easiest way to backup your Shopify store and undo unwanted changes. Get peace of mind knowing that your most important store data is automatically backed up by Shopify's top-rated backup app.
There are so many apps available to augment your Shopify site and make your life easier, but if there's any specific functionality you need that you can't find in the app store, why not get in touch? We might just be able to help create an app that does exactly what you need!